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Cats rescue center "Friend" – Adopt, don't shop!

the product

Cat rescue center 'Friend' is a non-profit organization specializing in stray cat rehabilitation, TNR, educating the community about feral cats. The center was created and operates only thanks to the voluntary work and enthusiasm of a few people who love animals.

PROJECT TYPE

Real World

TIMELINE

3 weeks

INDUSTRY

Non-profit, cat shelter

LOCATION

Dnipro, Ukraine

case study cover
MY ROLE

UI designer

THE BRIEFING

The main goal was to set up a promotional page for the cats who are socialized and can be adopted. Next: donation page, make optional monthly and one-time donations.

Proposal

I recommended creating a newsletter with educational articles, adoption events among the elderly audience.

Key Mockups
Style Guide
Process

LoFi prototype

Hi-Fi prototype

Check what is TNR and community cats means

Conclusion
key learnings

The whole project was intriguing. The associates are very easygoing and great listeners, giving me the space I needed to design, suggest and even add some improvements on the original idea.

PROTOTYPE
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full case study
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